How GITAM University Issued 4,200+ Digital Certificates with Certopus

TL;DR

GITAM University used Certopus to issue digital certificates for academic programs, workshops, and training events. The university simplified mass certificate distribution and turned digital credentials into a tool for visibility and engagement.

4.2K

Credentials Issued

1.3K

LinkedIn Mentions

12.03K

Web Traffic Generated

University

GITAM (Gandhi Institute of Technology and Management) is one of India's premier universities with campuses in Visakhapatnam, Hyderabad, and Bengaluru. With a vision to transform education through innovation and technology, GITAM empowers students with the skills and recognition they need to succeed in the modern world.

The university offers a diverse range of programs and fosters a strong culture of achievement, professional development, and community engagement. Recognizing the importance of digital transformation, GITAM has set out to modernize its certification process for student and staff achievements across departments.

Challenge

As one of India's most active universities in student engagement, GITAM University needed to issue thousands of certificates every semester for academic programs, training sessions, and campus initiatives. The manual process was becoming inefficient, time-consuming, and hard to monitor.

Here's what they were up against:

1. Managing large-scale certification events

Issuing certificates to thousands of students across multiple programs was a logistical hurdle. The team needed a faster, more reliable way to handle bulk generation without errors or delays.

2. Making achievements visible and verifiable

GITAM wanted each certificate to carry real-world value, something students could share and employers could instantly verify. Traditional PDFs didn't allow for easy sharing or validation online.

3. Understanding the impact

The university had no way to measure how many certificates were shared, who engaged with them, or how much visibility they generated on social platforms like LinkedIn.

4. Keeping the university's identity consistent

Every certificate needed to look and feel like it came directly from GITAM, not a third-party service. Maintaining a clean, professional brand presence was a top priority.

"As the Director of University Experience at GITAM University, I'm delighted with the exceptional support from the Certopus team throughout our digital credential rollout. In a short span, we successfully issued over 4,000 certificates to students and employees with remarkable efficiency.

What stood out most was the strong professional engagement; nearly 30% of recipients shared their achievements on LinkedIn, amplifying GITAM's presence and fostering valuable networking opportunities. The seamless process, insightful analytics, and responsive support made this collaboration a great success.

Certopus has truly helped us enhance how we recognize and celebrate achievements across our university community."

Bharathi Naidu Kakilate

Director, University Experience Department, GITAM University

Solution

GITAM University chose Certopus as its digital credentialing partner for its ease of use, scalability, and analytics-driven approach.

With Certopus, the university was able to:

Automate bulk certificate issuance: What earlier took days of manual effort could now be completed in minutes.

Enable digital sharing and verification: Every certificate could be verified and shared instantly on social platforms, helping students showcase their achievements authentically.

Gain actionable insights: Certopus analytics provided data on certificate shares, reach, and engagement, helping GITAM measure its digital footprint.

Maintain strong branding: The certificates were fully customized to reflect GITAM's brand identity, creating a consistent and professional look.

Since onboarding, Certopus has become an integral part of GITAM's recognition ecosystem, helping the university maintain high standards of efficiency, engagement, and trust.

Impact

The collaboration between GITAM University and Certopus produced measurable results:

✓ 4.2K certificates issued

✓ 1.3K LinkedIn mentions

✓ 12.03K web traffic generated through organic sharing

By integrating Certopus into its workflow, GITAM transformed certificate issuance from a manual administrative task into a strategic engagement tool. Students gained a credible way to display their achievements, and the university gained visibility and brand strength across digital platforms.