Earners of this badge have demonstrated an understanding of how agencies and brands plan media campaigns, buy the media in those plans, and process payments for the ads purchased. Badge earners have also learned how to negotiate and ingest proposed inventory in real-time with sellers and automate digital campaign creation in ad servers.

Prisma Media: Digital

Earners of this badge have demonstrated an understanding of how finance teams connect with Prisma Finance from an AR (accounts receivable) perspective, from generating billing to advertisers, to understanding additional AR functionality in real-time. Badge earners have also learned how to work with a variety of different AR reporting options within Prisma Finance.